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3Nov/09Off

Build Your Own Destination Peru

Yes, I know, the title sounds strange environment. But in the next line will become clearer what I mean ...

Some people go through life thinking about the day to day without any major concerns to ensure a prosperous future, while others strive to achieve to own their own destiny and that is why we are formed and trained to be independent of the luck. The same applies to countries. For example, countries like Venezuela and Argentina, living from day to day, enjoying a boom product of fortune, and without becoming major concerns for the day after. In contrast, countries like Peru, build its economy resting on rocks and in the long run it pays off.

The Peruvian economy is experiencing a great moment. GDP growth reached 8.99% in 2007, with strong growth in consumption (with an estimated growth of 7%), and outstanding dynamics of investment which increased by about 23.4%.

Hence we want it to look, without a doubt the Peruvian economy is in very good health. With a fiscal surplus (2.6% of GDP) and external (1.5% of GDP), with record international reserves of U.S. $ 28,000 million, an unemployment rate of 6.9% and an inflation rate , while in 2007 reached 3.9%, is controlled.

I could spend more than one item to discuss the merits of the Peruvian economy, the result of sound policies, consistent and long term. But it is not my idea because I want to refer to the direction it is taking the same, in terms of its foreign policy and the business opportunities this creates.

Nowadays, in Peru is developing the first senior officials meeting of the Forum of Asia-Pacific Economic Cooperation (APEC), in which Peru will promote the creation of a Free Trade Area Asia-Pacific region to strengthen trade ties ( idea that emerged in 2004 gained momentum in the APEC summit held in 2007 in Australia). According to Luis Quesada, foreign ministry official: "The aim is to create a trans movement to ensure the smooth flow of commerce and is attractive between the two zones at both ends of the ocean".

Peru's foreign policy is really very active in developing trade agreements that promote economic growth in Peru and generate greater foreign investment attraction. Already in January delineated the signing of FTAs with Canada, which, as hoped José Zlatar Valdez, president of the Chamber of Commerce Peruvian-Canadian, and is generating a growing interest of Canadian companies interested in entering the Peruvian market.

Peru is the FTA with Canada (sixth trading partner of Peru), as a substitute in terms of imports from the U.S. signed (its main trading partner), as both countries export the same products to Peru.

In addition, the FTA with Canada represent major opportunities for Peruvian producers of textiles, shoes and articles to which they facilitate access to the Canadian market. For Canada, the FTA with Peru was the only alternative to avoid being at a competitive disadvantage with U.S.

But trade agreements that Peru is promoting not end there. In addition, Peru is negotiating an FTA with South Korea (12th world economy in terms of GDP), which is expected to close in the second half of the year. Also continue talks with the European Union (EU) (with whom he made the fourth round of negotiations) and has already initiated the first round of negotiations with China.

It is true that there are criticisms from some sectors of the Peruvian economy to free trade agreements, but recognize a number of benefits that will generate the same as a whole.

First, we must not forget that Peru has a small domestic market with a population of 28 million inhabitants, making the holding of these FTAs will provide access to a market several times larger than Peru, with the consequent generation of increased trade flows and increased investment. The FTA will force more competition in domestic markets of Peru and the need to improve external competitiveness will be vital to improve the infrastructure for production, ie roads, ports, airports, telecommunication systems, water supply and electricity. All this implies interesting investment opportunities.

With the FTA will not only benefit the traditional product sectors or commodities (minerals, coffee, sugar), but also those non-traditional products, such as certain fruits (mango, avocado, citrus, grapes), vegetables (artichokes, piquillo pepper , asparagus, paprika), marble, fine wood, furniture, textiles, clothing, alpaca and vicuna, ethanol, biodiesel, footwear and handicrafts. These sectors are opening a very interesting growth opportunity, so we must not lose sight.

Despite experiencing a boom in Peru, it was not to rest on our laurels and through a serious and consistent policy, will make its economy one of the greatest potential for growth in the region.

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